Privacy Policy

1. Who We Are

Choice Digivault ("we", "us", or "our") provides AI-driven data analysis and related informational tools to business users. This policy applies to personal data we collect through our website, dashboard, communications, and associated services (collectively, the "Services").

2. Information We Collect

We may collect the following categories of information, depending on how you interact with us:

• Account and contact information: name, business name, email address, telephone number, and login credentials provided when you register or enquire about the Services.
• Usage data: information about how you access and use our website and dashboard, including pages viewed, features used, timestamps, and referring URLs.
• Device and technical data: IP address, browser type, operating system, and device identifiers collected automatically through standard web logging and cookies.
• Communications: records of correspondence, support requests, and feedback you send to us.
• Information you choose to provide: any additional information submitted through forms, surveys, or account settings.

We do not knowingly collect sensitive personal data (such as health, biometric, or financial account credentials of third parties) unless specifically required and disclosed at the point of collection.

3. How We Use Information

We use collected information for purposes that may include:

• Providing, operating, and maintaining the Services and dashboard functionality;
• Responding to enquiries, support requests, and account-related communications;
• Improving, testing, and developing new features and content;
• Monitoring usage patterns and diagnosing technical issues;
• Sending administrative updates, service notices, and, where you have agreed, marketing communications;
• Meeting legal, regulatory, and contractual obligations.

4. Legal Basis for Processing

Where applicable data protection law requires a legal basis for processing, we rely on one or more of the following: performance of a contract with you, our legitimate interests in operating and improving the Services, your consent (where obtained), and compliance with legal obligations. Where consent is the basis for processing, you may withdraw it at any time as described in Section 9.

5. Cookies and Similar Technologies

Our website may use cookies and similar tracking technologies to operate core functionality, remember preferences, and understand aggregate usage of the Services. You can usually configure your browser to refuse cookies or alert you when cookies are being sent. Disabling cookies may affect the availability or functionality of certain features.

6. How We Share Information

We do not sell personal data. We may share information in the following limited circumstances:

• Service providers: third parties who perform functions on our behalf, such as hosting, analytics, or customer support, under appropriate confidentiality and data processing terms;
• Legal and compliance: where disclosure is required to comply with a legal obligation, enforce our terms, or protect the rights, property, or safety of Choice Digivault, our users, or others;
• Business transfers: in connection with a merger, acquisition, restructuring, or sale of assets, subject to confidentiality safeguards;
• With your consent: where you have explicitly agreed to a specific disclosure.

7. International Data Transfers

If information is transferred to or processed in a country outside your own, we aim to ensure appropriate safeguards are in place consistent with applicable data protection requirements. Specific transfer mechanisms depend on our actual service providers and infrastructure and should be detailed here once confirmed.

8. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy, including to satisfy legal, accounting, or reporting requirements. Retention periods vary depending on the type of data and the purpose of processing; this section should be updated with specific retention schedules applicable to your organisation.

9. Your Rights

Depending on applicable law, you may have rights in relation to your personal data, which can include the right to:

• Request access to the personal data we hold about you;
• Request correction of inaccurate or incomplete data;
• Request deletion of your data, subject to legal exceptions;
• Object to or restrict certain types of processing;
• Request a copy of your data in a portable format;
• Withdraw consent where processing is based on consent;
• Lodge a complaint with a relevant supervisory authority.

To exercise these rights, please contact us using the details provided on our website. We may need to verify your identity before responding to certain requests.

10. Data Security

We use reasonable administrative, technical, and organisational measures designed to protect personal data against unauthorised access, loss, misuse, or alteration. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security of information transmitted to us.

11. Children's Privacy

Our Services are intended for business use by adults and are not directed to children. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us so we can take appropriate action.

12. Third-Party Links

Our website may contain links to third-party websites or services. This Privacy Policy does not apply to those third parties, and we encourage you to review their respective privacy policies before providing any information.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. Material changes will be indicated by updating the "last updated" notice at the top of this page. We encourage you to review this policy periodically.

14. Contact Us

If you have questions about this Privacy Policy or how your personal data is handled, please contact us through the channels listed on our website or in the footer of this page.